About Me
A little bit about myself…
Hi, I’m Carolyn! I’m a Junior at Lehigh University in Pennsylvania studying Economics and Business Information Systems. This semester I am studying abroad in London! For my strategic communications class I am doing an analysis of the charity WaterAid. WaterAid is a global non-profit organization established in 1981 with a mission to bring attention and action to the clean water crisis. I will write weekly blog posts examining WaterAids social media sites. My goal is to highlight the strengths and weaknesses of their social media while offering some insight for improvement. Through this work I aim to improve my marketing, communication, and creativity skills, that will launch me into a successful career after graduation. Enjoy!
Analysis of WaterAid
Overview of WaterAid
Wateraid’s mission is to provide every person in the world the basic human right of access to clean water, decent toilets and good hygiene. So many of us take for granted the ability to flush our toilets, shower whenever we like, and brush our teeth with clean water. WaterAid doesn’t just install taps and toilets into communities in need but also works with governments to change policies and rallies support to make change on a large scale. They want to not only bring fresh water to communities but to lift these communities out of poverty and unlock their true potential.
2 Billion people do not have access to a decent toilet
WaterAid is assisting communities in 28 countries around the world
In 2019 WaterAid gave 2,086,000 people access to good hygiene
Social Media
Youtube
Carolyn's Weekly Thoughts 